NZ startup’s “Cannabis is medicine” ad campaign attracts criticisms

A marketing campaign that promotes cannabis as being a medication has drawn a barrage of complaints and criticisms from individuals. Some have actually also filed formal complaints utilizing the Advertising guidelines Authority (ASA).

Helius Therapeutics place up billboard advertisements that say “Cannabis is medication” after medical cannabis ended up being legalized in the united kingdom week that is last. The certified medical cannabis business established its marketing campaign included in its want to “rebrand” cannabis.

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Nevertheless, it appears to be just like a complete great deal of individuals aren’t delighted about this. 続きを読む